Estee Lauder Swot

estee lauder swot Introduction The Estee lauder grouping, a shaper of prestige cosmetics, controls 46% of the U.S. market and 21% of the global market. The convocation was launched in 1947 by Estee and Joseph Lauder and is still controlled by the family. With yearbook sales of over $8 billion in angiotensin converting enzyme hundred thirty countries, the Company hopes to double its business over the next decade. Estee Lauder consists of a collection of up lepidote check offs targeted at a diverse selection of consumers.

The Groups portfolio of brands includes the most recognized labe ls for mature customers (Estee Lauder, Clinique, Prescriptives, Aramis, and La Mer), eco-correct labels (Aveda and Origins), as intumesce as coxa labels (M.A.C., Bobbi Brown, Tommy Hilfiger, Donna Karan, Stila, Jo Malone, Bumble and Bumble, Kate Spade, jane, and Darphin). Its most elite brand is Crème La Mer, a miracle skin treatment created by a NASA scientist that sells at $400 a jar. At that level, its main competitors be Yves Saint La...If you want to get a full essay, rig it on our website: OrderCustomPaper.com

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